SECTION 235:10-15-3. False or misleading advertising

  No licensee shall publish or disseminate false, misleading, or deceptive advertising. An advertisement may not contain statements;

(1)   containing a misrepresentation of facts;

(2)   likely to mislead or deceive because in context the statements make only a partial disclosure of relevant facts;

(3)   relating to fees without reasonable disclosure of all relevant variables so that the statement would not be misunderstood or be deceptive to laypersons;

(4)   any name other than the name the establishment or individual is licensed as;

(5)   using the name "crematory" in conjunction with a funeral establishment or commercial embalming service when the establishment or embalming service does not hold a crematory license and the crematory is not located on-site.

[Source: Added at 8 Ok Reg 3037, eff 1-1-92; Amended at 17 Ok Reg 1095, eff 5-11-00; Amended at 22 Ok Reg 1918, eff 6-25-05]